Speaking and Media

I've moderated, been a panelist, mentored, hosted workshops & given talks at a variety of events. I've even organized a TEDx conference. Want to get in touch? Send me an email at hello@andreacrofts.com.


 
 

 

Interviews
 

Women & Tech
In Conversation with Andréa Crofts


UX Research Toronto
UXRTO Conference Preview: In conversation with Andréa Crofts


UXR Conference
Andréa Crofts on Conducting Research with the Visually Impaired

 

Other Media
 

Apartment Therapy
Home Tour


Betakit
Create More Value than you Capture: An Oral History of Toronto Product


Metro News
Traffic Jam Toronto Hackathon: Hackers Tackle Toronto's Traffic

 
 
 

Talks
 

FITC Toronto 2018
(Re)mixed Methods for Accessible Product Design • April 2018


The Future of Design is Female
FITC Toronto • Panel Moderator • April 2018

 

 

 

UX Research Toronto
UX Research for the Visually Impaired • March 2018


DMZ Women in Tech Peer to Peer
Designing Digital Products • February 2017

 

 

 
 
 
 
 

Speaking and Community
 

Bridge School
This is the Beginning: Industry Panel • August 2018
 

Hexagon UX Toronto
Selling Your (Great) Ideas • Event Organizer • June 2018
 

Hexagon UX Toronto
Know Your Worth • Event Organizer • February 2018
 

Growing Design Process
Dive Into Design & Research • September 2016
 

Women Who Code
Dive Into Design & Research • September 2016
 

XX+UX by Google Design
Peaks and Valleys • September 2016

 

 

 

Ryerson University
Fashion x Technology • November 2015


Ladies Learning Code
HTML & CSS for Beginners • October 2015


Designer Adventure Club
Fall Edition • October 2015


Hand Lettering Workshop
HackerYou • September 2015


TEDxRyersonU 2012
Event Co-Organizer • November 2012


Mass Exodus 2012
Event Co-Organizer • April 2012

 

 
 
 

Awards
 

W3 Awards • Best in Show
rebeccaatwood.com


W3 Awards • Gold
dmz.ryerson.ca


CSS Design Awards • Special Kudos
rebeccaatwood.com


Awwwards • Nominee
rebeccaatwood.com

Creative Writing
 

Ephemera Magazine
Lifting Havana's Veil

 

Technical Writing

Prototypr
The Product Definition Canvas

 

 
 
 

Short Bio

Andréa Crofts is a product design leader with a deep love for creating exceptional human-centered experiences. She has designed countless digital products for companies including Wealthsimple, RBC Royal Bank, and World Vision. She also has a penchant for drawing expletives in elegant lettering.
 

Long Bio

Andréa Crofts is a product design leader with a deep love for creating exceptional human-centered experiences. She has designed countless digital products for companies including Wealthsimple, RBC Royal Bank, and World Vision. She also has a penchant for drawing expletives in elegant hand lettering. 

With a Bachelor of Design from Ryerson University, a stint spent dabbling in front-end code at HackerYou, a crash course in Product design in the real world at TWG, and now leading the design team at League, Andréa has touched and released countless digital products in varying capacities.

In addition to wading in pixels, she has co-organized and spoken at a number of events in Toronto's design & tech community, from FITC to UXRTO. She has also served as Marketing Director for Ryerson University's annual TEDx conference, and hosts quarterly meetups for women and non-binary folks in UX Design as a Chapter Lead for Hexagon UX Toronto.